About Us – Lux Coach

About lux coach

Who is Lux Coach

LUX COACH was born of Devan Austin, Co-Founder.

As a traveling artist, Devan performed at hundreds of shows and festivals nationwide. Aside from his passion for music, whenever Devan would see an unusual and awesome bus, he would envision having a fleet of buses that were, “BADASS”.

Fast forward, and Devan is now bringing his vision to life, one bus at a time. LUX COACH has become a passion project. It’s about so much more than just a “business”. It’s about changing the industry, and creating a much more personal, comfortable, catered and enjoyable tour experience, for fellow artists.

“I have lived life on the road. What I know, is all the ups and downs of touring. Artists face challenges and discomforts, on the road, plain and simple. What matters most, is how the challenges are handled and the unforeseen issues are solved. I work very hard to provide the smoothest possible tour experience, despite any challenges along the way. I care, deeply.

I want our clients to feel as much at home as possible, on our coaches.

My experience allows me to provide a much more personal tour service for other artists. I strive to provide an incredible experience with LUX COACH, for all of our clients.”

–Devan Austin. CO-Founder, LUX COACH

What Makes Lux Coach Badass?

At LUX COACH, we’re on a mission to

build a fleet of BADASS BUSES. We are progressively upgrading our buses, to meet our standard of “BADASS”.

We got sick of the same old boring buses in the industry. We feel that buses should have way more character, features, color, comfort and attitude, to qualify as “BADASS”. We also believe that “merch” should be stuff that you actually want to use, like BADASS designer-style hats, clothing, and beyond.

What specifically makes our buses BADASS? Every bus is uniquely BADASS, whether it be our modern “gator” window treatments, boujee couch pillows, plush throw blankets, large couch ottomans, incredible sound systems, extra-soft sheets, luxury-soft bed pillows, custom wallpapers, interior pops of color, salt lamps, neon color infusions, edgy exterior design themes or underglow.

Sometimes it’s all the little things, that make a huge difference in a BADASS BUS, and a better, more comfortable, and more enjoyable tour experience.

Come and BUS WITH US, for a fun, unique and BADASS Tour! You’re gonna love our “merch”, too!!